Study captures new consumer ‘hierarchy of needs’ facing brands

The survey found that consumers are not that interested in ‘brand morals’ and don’t want content or ads that feel overly personalized.

The post Study captures new consumer ‘hierarchy of needs’ facing brands appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s