Why it’s time to say goodbye to the ‘r’ in influencer

Contributor Paul Kontonis believes marketers need to move past the term “influencer marketing” and instead embrace change and implement the six phases of influence marketing.

Please visit Marketing Land for the full article.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s